March for Business: Presenting your Product

Location
Clwyd Chambers Clwyd Street Rhyl LL18 3LA
Date(s)
26/03/2019 (17:00-20:00)
Description

This session will be delivered in English. 

Scope

Having windows that wow and product displays that inspire can really make a difference to your bottom line.  Whether you are selling products in store or at markets and events you have to stand out from the crowd. 

Product presentation is a critical part of your business identity. Professionally executed it gives you huge potential to distinguish your brand and excite your customers. Poorly executed it will downgrade your business immediately, lower customer expectations and reduce the perceived value of your merchandise. 

This session is for product based businesses that want to learn more about product presentation and how it can influence customers to purchase. 

Content

  • The importance of product presentation
  • Knowing your Customers
  • Shopping Styles
  • Brand and visual identity
  • Elements of product presentation
  • Different types of display to present your      products
  • Navigation and layout
  • Vital touch points- Reviewing your displays
  • Evaluating your displays

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